When Jean Goyard died in 1946, his descendents, particularly his sons-in-law Louis Morot and Roger Keene, took the lead from his pioneering spirit and continued to develop the distillery according to Jean’s philosophy of quality, innovation and sense of service.
From 1911 to 2007, the business was run by three successive generations of men and women from the same family. Their energy, drive and vision ensured that Distillerie Jean Goyard continued to grow and forge a strong identity. Each director added their own personal touch, looking to the future while perpetuating the work and values of their predecessors. Today, the company remains true to tradition while expanding its activities. Every generation has successfully overcome fresh challenges and developed new markets.